Grow your business faster this YEAR

Take it from Siimon Reynolds, expert and entrepreneur/co-founded two large enterprises, Photon Group and OMG. SIICOACH:

How your self image determines your wealth. You’re visualising how things will go anyway, all day long. It’s just how the brain works. So you might as well take control of the process and visualise exactly what you want. With regular daily practice you’ll find you will be more confident, more at ease, more effective. You’ll also find your economic identity will have changed. And soon after, your wealth.

Are you prepared to make 2022 your most thriving year yet?  It would be great to put the negative news of 2021 behind us and begin shaping a future that we propose!

Here are three quick steps you can use to jump-start your year:

Confirm your hypothesis
Be acquainted that you are making an assumption, and then authenticate your assumption. Get in touch with your prospective clients to find out what it would be of significance to them. If you think a new product would be immense, confirm your hypothesis before you start and save the time and money that it takes to change later.

Never assume that you’re correct. If you’re initiating a new service, you will have a mass of assumptions. Business is built on hypotheses. Investigations, statistics, surveys, etc. all exist to gather information to authenticate or contradict hypotheses.

Track your advertising/marketing

Organise your marketing thoughtfully, and follow your results. Know what you’re trying to achieve with your marketing, not generically. Understand who your targets are, how to reach them, what elucidation you’re offering, what results you expect, how many touches it takes to convert a prospect into a customer, how long your crusade will last, etc.

Marketing is costly in money or time (or both). Even if you’re core effort is online and isn’t costly, it will still cost you effort and time. Never market without having finances, goals, and ways to track your achievement.

These simple steps can help you immensely. Not only will they assist you in achieving results, but they will also help you save time and money that might otherwise be wasted on guesses.

Set your objective

Adjust and adapt to changing circumstances, but always with the goal in mind. This is one of the keys to setting goals; it upholds your focal points and assists you in coordinating your actions. Countless people will not bother, but it has been said a couple of times. Set your goals. Note them down. Commit to them. The point isn’t just noting them down and then hoping they’ll come true. Set the goals, and then plan how you’ll accomplish them. Break the goals into pieces, and allocate pieces of them to dissimilar offerings your corporation has. Track your progress towards your goals, and scrutinise what works and what doesn’t work.

25 Effective Ideas Used by Successful Businesses

There are always those days when work is quiet. But on those slower periods, it’s an outstanding chance to not only grab hold of on all of your administration work. It’s also a great chance to get your business out there and plug yourself wherever you can.

Here are 25 Effective Ideas Used by Successful Businesses:

1. Cold call
Begin each day by following up any new leads or making several cold calls. It’s always good to keep your marketing on track and investigate any new opportunities that come your way.

2. Generate an e-newsletter
Distribute a regular e-newsletter to your current customer base. Inform people about what you’re doing and any new products or services you’ve launched. It’ll keep you on their radars and encourage repeat business.

3. Get into your local newspaper
put in writing about anything interesting going on in your business. Not sure how to write one? Read these tips or simply pick up the phone and speak to a journalist to see if they’re interested in running something. If they are, they’ll probably write the story themselves.

4. Publish a blog
Blogs are great opportunities to not only extend your digital marketing strategy by creating a whole range of long-tail keywords, SEO-wise. They’re also a good chance to show off your skills and expertise while building trust.

5. Present mini versions
Consider creating a ‘mini’ version of your product or service at a discounted rate. This may persuade new or existing customers to part with their cash and might lead to a longer term business relationship

6. Discover a niche
Research and discover a niche in the market that could benefit from your product or service, then subsequently target. Find out what’s missing and what people really need. Offer solutions to people’s problems.

7. Talk to your clientele
Don’t be afraid to chat to your existing customers to ask them why they hired you. And take the opportunity to ask them if you could be doing anything more to improve your service to them.

8. Use Twitter
Twitter is often referred to as the business-friendly social media platform because it’s a great way to start networking online while giving your brand personality.

9. Always carry business cards
Never ever leave home without your business cards. You never know who you might bump into. Make sure your business cards contain all relevant information, including your website address and any social media accounts you might have.

10. Promote on blogs
Explore online advertising opportunities by researching where your target market likes to go. Are there any blogs that appeal to your customers? get in touch with the blog owner and sponsor them in exchange for advertising space.

11. Write link-bait blogs
Make the most of your own blog by writing posts that naturally encourage people to link to it. The more people who recommend your blogs, the more web traffic you’ll get to your website.

12. Get testimonials
Nothing works better for your marketing than having a genuine testimonial from a happy client. If you haven’t yet added any testimonials to your website or marketing materials, do it now! Just make sure you ask full permission from your client first.

13. Make the most of your email signature
Link everything up by adding social media accounts and website URLs to your own email signature. Even consider adding your main marketing message or company slogan. Remind people why you’re business is good.

14. Make friends with leading bloggers
There’s a wealth of new media out there, so get researching and find some influential bloggers to make friends with. Get them to write a review about your business, product or service.

15. Sustain a competition
There are always competitions at newspapers and radio shows. Consider sponsoring one of them to raise your profile. You’ll not only advertise your brand and company name, you’ll be putting yourself in front of a much wider market.

16. Offer discounts for limited periods
Discounts at certain times of the year are always popular. Offer your own products and services at a discounted rate, for example – ‘Summer Savings’ or ‘Winter Deal’. People always like a bargain.

17. Sponsor an awards ceremony
Although often an expensive option, sponsoring awards can really get your business name out there. Remember, not all awards are expensive. There are always niche award ceremonies that better suit your business and budget.

18. Give something away
Got something you can offer in a competition? Newspapers and magazines will give you free editorial space in exchange for a prize. Just be aware they’ll always want minimum prize values.

19. Create an e-brochure
Hard-copy brochures can be expensive to design and print. Save your money and create a PDF version instead, available to download via your website. Take the opportunity to really sell yourself and explain to potential customers why they should hire you.

20. Write a column for your local paper
Get in touch with your local rag to see if they’d benefit from a regular ‘ask the expert’ column, then provide regular expert features for them to publish. Don’t ask, don’t get – so pick up the phone today.

21. Traditional mailers
Mail-drop campaigns are simply pushing marketing leaflets through doors or sending out postcards to your existing customer database. They might be old school but they shouldn’t be underestimated.

22. Add interaction to your website
People want to interact with websites these days, so create something that will be really appealing and helpful to your potential customers. For example, a recent website we created for our client Manchester Fertility Services includes a bespoke feature that has proved hugely successful in drawing new enquiries and customers

23. Become an expert spokesperson
Journalists are always after industry experts to add a little something to their news reports. Contact your local TV, radio and newspapers to put yourself forward as a willing spokesperson and expert in your own business field. Be prepared to be available for any interviews that might come up and do some media training so you’re ready to go.

24. Create a press kit
Pull together some background information about yourself and your business, ready to send out to any journalists. Have a ‘press’ section on your website where media can easily find out more about you and contact you.

25. Delegate
Delegation is one of the most important management skills. These logical rules and techniques will help you to delegate well (and will help you to help your manager when you are being delegated a task or new responsibility – delegation is a two-way process!). Good delegation saves you time, develops you people, grooms a successor, and motivates. Poor delegation will cause you frustration, demotivates and confuses the other person, and fails to achieve the task or purpose itself. So it’s a management skill that’s worth improving.

Are Virtual Assistants Worth It?

So, are virtual assistants worth it? Let’s find out.

Hiring a virtual assistant to handle your busy schedule or carry out tasks that don’t make a good use of your time is probably one of the most effective ways to get yourself on track and become more productive in your business. So, are virtual assistants worth it? Yes, a big yes!

The goal of Virtual Office Angels is to free up your time, increase your productivity and reduce the amount of stress in your life. Most of our clients are small business owners who require extra help in getting things done, need access to a wide variety of services and are working on a budget.

Virtual Office Angels can help take care of

  • things that are neglected or procrastinated,
  • projects that are beyond your capability,
  • matters that are absorbing your time
  • and anything that you don’t have to be doing yourself.

By delegating these things to our virtual assistants, you can focus on the truly important, high-leverage activities within your business that need your attention.

The result?

  • Increased productivity
  • Greater efficiency
  • More Time
  • Less Stress

The outcome is that your business moves forward, faster and easier.

Managing your Business from the Top

A Powerful Complete Guide in Becoming a Smart Boss

Nowadays, starting your business and securing success are not as easy as investing money and watching it earn interest. With so many players entering the playing field, in addition to the opening up of every nation to globalisation (with the help of advanced technology) wherein competition becomes tougher and meaner, the survival of the fittest in business setting has become a lot complicated than it used to. There are currently so many things to consider and so many risks and threats to traverse. If you are not equipped well to play the game, then you can be certain that you will never reach the finish line. The key is to become armed with methods and formulas that can help you become one of the strongest players. And with the unstable economy making it more difficult, it is only fitting, now more than ever, to be guided by principles that can make you a worthy opponent and an exceptional survivor.

Different Facets of Management You Should Know

Time Management

Time, being definite, is the most valuable resource that a businessperson needs to manage. Since there are only 24 hours a day, with several hours spent on sleeping, eating, caring for oneself and socialising, it is only proper that a businessperson be stingy when it comes to managing time. As such, learning how to delegate to maximise time is necessary.

People Management

Once the business starts to boom, there will be no denying that the next unavoidable step to take is to get help. As much as you would want to do everything by yourself, it will not be physically possible. Since hiring an employee will entail spending money, a lot of businesspeople are trying to evade this process. Instead of arguing with the fact that getting help is not a prerogative but is a requirement, there are actually options to choose from on how to get help in the most cost-effective way.

Financial and Investment Management

Money is the cause and yield of all businesses. To be able for a business to get started, money is invested; to be able to be deemed successful, money should be yielded. However, having money does not equate to success; being able to grow this money is what businesses are all about. As such, developing a system wherein returns from investments are secured is a vital part of management.

Growth Management

Every business envisions itself becoming big and powerful in future. Whilst a lot of entrepreneurs spent time on dreaming and envisioning, being able to manage these dreams and visions to become a reality is what really matters. Knowing how growth becomes an indispensable part of the future is a management skill that is an essential ingredient in fostering a successful business.

Management Gone Wrong

An outstanding effect of not being able to handle all or any of these management phases may be an undesirable bottom line. Since all businesses are built with the goal of becoming profitable, the probability of failure is at high stake if skills are not set to manage all facets of management. Productivity will sure to suffer at great lengths if time and people are not handled well. Since finances are extremely connected with our production, we can be certain that this will generate less revenue than desired. With income being limited, it is only fitting to expect that future growth will never be realised as there would be no money to be used to expand the business.

Only when an organisation is able to determine ways for properly and effectively handling these facets of management will there be an assurance for growth and profitability. Since all these facets are greatly linked together, each or any of these that will not be performed well will be the cause of the company’s failure.

oss

Nowadays, starting your business and securing success is not as easy as investing money and watching it earn interest. With so many players entering the playing field, add it up to the opening up of every nation to globalization (with the help of advanced technology) wherein competition becomes tougher and meaner, the survival of the fittest in business setting has become a lot complicated that it used to. There are currently so many things to consider and so many risks and threats to traverse. If you are not equipped well to play the game, then you can be certain that you will never reach the finish line. The key is to become armed with methods and formulas that can help you become one of the strongest players. And with the unstable economy making it more difficult, it is only fitting, now more than ever, to be guided by principles that can make you a worthy opponent and an exceptional survivor.

Different Facets of Management  You should know

Time Management

Time, being definite, is the most valuable resources that a businessperson needs to manage. Since there are only 24 hours a day, with several hours spent on sleeping eating, caring for oneself and socializing, it is only proper that a businessperson be stingy when it comes to managing time. As such, learning how to delegate to maximize time is necessary.

People Management

Once the business starts to boom, there will be no denying that the next unavoidable step to take is to get help. As much as you would want to do everything by yourself, it will not be physically possible. Since hiring an employee will entail spending money, a lot of business people are trying to evade this process. Instead of arguing with the fact that getting help is not a prerogative but is a requirement, there are actually options to choose how to get help in the most cost-effective way.

Finances and Investment Management

Money is the cause and yield of all businesses. To be able for a business to get started, money is invested; to be able to be deemed successful, money should be yielded. However, having money does not equate to success; being able to grow this money is what businesses are all about. As such, developing a system wherein returns from investments are secured is a vital part of management.

Growth Management

Every business envisions itself in becoming big and powerful in the future. While a lot of entrepreneurs spent time on dreaming and envisioning, being able to manage these dreams and visions in becoming a reality is what really matters. Knowing how growth becomes an indispensable part of the future is a management skill that is an essential ingredient in fostering a successful business.

Management Gone Wrong

An outstanding effect of not being able to handle all or any these management phases may result to an undesirable bottom-line. Since all businesses are built with the goal of becoming profitable, the probability of failure is at high take if skills are not set to manage all facets of management. Productivity will sure to suffer at great lengths if time and people are not handled well. Since finances are extremely connected to our production, we can be certain that it will generate less revenue than desired. With income being limited, it is only fitting to expect that future growth will be never be realized as there would be no money to be used to expand the business.

Only when an organization is able to determine ways of properly and effectively handling these facets of management will there be an assurance for growth and profitability. Since all these facets are greatly links together, each or any of these that will not be performed well will be the cause of the company’s failure.

A Powerful Complete Guide in Becoming a Smart Boss

Nowadays, starting your business and securing success is not as easy as investing money and watching it earn interest. With so many players entering the playing field, add it up to the opening up of every nation to globalization (with the help of advanced technology) wherein competition becomes tougher and meaner, the survival of the fittest in business setting has become a lot complicated that it used to. There are currently so many things to consider and so many risks and threats to traverse. If you are not equipped well to play the game, then you can be certain that you will never reach the finish line. The key is to become armed with methods and formulas that can help you become one of the strongest players. And with the unstable economy making it more difficult, it is only fitting, now more than ever, to be guided by principles that can make you a worthy opponent and an exceptional survivor.

Different Facets of Management  You should know

Time Management

Time, being definite, is the most valuable resources that a businessperson needs to manage. Since there are only 24 hours a day, with several hours spent on sleeping eating, caring for oneself and socializing, it is only proper that a businessperson be stingy when it comes to managing time. As such, learning how to delegate to maximize time is necessary.

People Management

Once the business starts to boom, there will be no denying that the next unavoidable step to take is to get help. As much as you would want to do everything by yourself, it will not be physically possible. Since hiring an employee will entail spending money, a lot of business people are trying to evade this process. Instead of arguing with the fact that getting help is not a prerogative but is a requirement, there are actually options to choose how to get help in the most cost-effective way.

Finances and Investment Management

Money is the cause and yield of all businesses. To be able for a business to get started, money is invested; to be able to be deemed successful, money should be yielded. However, having money does not equate to success; being able to grow this money is what businesses are all about. As such, developing a system wherein returns from investments are secured is a vital part of management.

Growth Management

Every business envisions itself in becoming big and powerful in the future. While a lot of entrepreneurs spent time on dreaming and envisioning, being able to manage these dreams and visions in becoming a reality is what really matters. Knowing how growth becomes an indispensable part of the future is a management skill that is an essential ingredient in fostering a successful business.

Management Gone Wrong

An outstanding effect of not being able to handle all or any these management phases may result to an undesirable bottom-line. Since all businesses are built with the goal of becoming profitable, the probability of failure is at high take if skills are not set to manage all facets of management. Productivity will sure to suffer at great lengths if time and people are not handled well. Since finances are extremely connected to our production, we can be certain that it will generate less revenue than desired. With income being limited, it is only fitting to expect that future growth will be never be realized as there would be no money to be used to expand the business.

Only when an organization is able to determine ways of properly and effectively handling these facets of management will there be an assurance for growth and profitability. Since all these facets are greatly links together, each or any of these that will not be performed well will be the cause of the company’s failure.

Secret to Effective Virtual Management

A very common concern amongst businesspeople who are contemplating on virtually doing the business is how monitoring will be done. Being able to instil trust and commitment is also a vital issue.

One way of dealing with the problem is to get software that will allow you to check your virtual assistant (VA)’s progress from time to time (e.g. Time Doctor and TeamViewer). The internet is abundant with these applications if you care to look for one. You can also design a reporting process that must be adhered to religiously by the VA.

Another way of managing VAs is through the assistance of online companies that provide this service. These are professional companies that have extensive experiences and comprehensive guidelines on how to hire a VA. They normally have a pool of preselected individuals that you could choose from to fit your requirement.

They can ease the hiring process as they already have existing contracts and a step-by-step process that will assist you in selecting the best person for the job. And since it is their job to ensure that the VAs they provide are delivering results in accordance with your needs, they institute a check and balance system that makes sure of it.

Finally, communication is the key to building a lasting relationship with VAs. The idea is to work hand in hand with constant follow-up and a feedback system. It is important that all tasks and instructions are practical, doable and relayed accurately.